Natasha Blimkie – Customer Insights and Messaging Strategist

Looking for your next team member?

customer insights analyst, project manager, copywriter and customer & audience sense-maker

A little bit about me:

I’m a left-brain/right-brain Creative Project Manager with 15+ years of combined experience in online marketing, project management, and end-to-end project execution in fast-paced, agile environments. I’m a professional puzzle-solver and dot-connecter, passionate about growth, retention strategies, and creating unique customer-centric experiences.

A little bit about me:

profile

I’m a left-brain/right-brain Creative Project Manager with 15+ years of combined experience in online marketing, project management, and end-to-end project execution in fast-paced, agile environments. I’m a professional puzzle-solver and dot-connecter, passionate about growth, retention strategies, and creating unique customer-centric experiences.

WHO I TYPICALLY WORK WITH:

– Owners/Founders/CEO’S

– Online Course Creators

– Coaches & Consultants

– COO’s

– Agencies

industries:

– Digital Marketing

– E-learning/LMS

– B2B: Real Estate, Financial Services/Mortgages

– Publishing & Marketing

Natasha is nothing short of amazing. She’s very detail oriented (something I need a bit of help with) and always willing to bring new ideas to the table, which I always appreciate. She’s great at figuring out what needs to happen and digging into the operational details to get things done.

Rob Marsh

Direct Response Copywriter and founder, the copywriter club

Core Expertise

Project Management

  • Launch Management
  • Member Management
  • Course & Content Management
  • Agile & Jira Methodology
  • Asynchronous Leadership

Qualitative Research

  • Customer Interviews
  • Competitor Audit & Market Research
  • Messaging & Offer Analysis (Prod Development)
  • Design Research (VoC, survey creation, feedback and testimonial collection)
  • Journey Mapping

Copywriting

  • Conversion Copywriting (sales and nurture emails)
  • Content Creation (Course Assets, Pillar Posts, Social Posts)
  • Copy & Messaging Audits
  • Content & Repurposing Strategy
  • Storytelling

CX Strategy

  • Member Onboarding, Nurturing & Experience
  • Member Support & Troubleshooting
  • Community Management
  • User Heuristics
  • Retention  & Retargeting Strategy

Core Expertise

Project Management

  • Launch Management
  • Member Management
  • Course & Content Management
  • Agile & Jira Methodology
  • Asynchronous Leadership

Qualitative Research

  • Customer Interviews
  • Competitor Audit & Market Research
  • Messaging & Offer Analysis (Prod Development)
  • Design Research (VoC, survey creation, feedback and testimonial collection)
  • Journey Mapping

CX Strategy

  • Member Onboarding, Nurturing & Experience
  • Member Support & Troubleshooting
  • Community Management
  • User Heuristics
  • Retention  & Retargeting Strategy

Copywriting

  • Conversion Copywriting (sales and nurture emails)
  • Content Creation (Course Assets, Pillar Posts, Social Posts)
  • Copy & Messaging Audits
  • Content & Repurposing Strategy
  • Storytelling

Key Competencies

skill chops
Market & Qualitative Analysis
Survey design & customer interviews, market research, competitive research, data analysis 90%
Communication & Presentation Skills
Synthesizing key takeaways into Slide Decks, Reports & Presentations 90%
Email Marketing
Post Purchase, Onboarding, Quiz and Nurture Sequences & Automation 75%
Offer Development
Customer experience strategy, Offer optimization, development and strategy 75%
Cloud & PM Tools
Google Suite, MS Office, CRMS (Ontraport), LMS Platforms (Teachable, Thinkific, WP. Ontraport) 75%

I’m continuously awed by Natasha’s drive, strategic thinking, and attention to detail. Her diligence and determination to keep everything on track is unparalleled. These superpowers — along with her ops know-how — make her an invaluable backbone of any team.

Jonnie Stellars

COO, the copywriter club

Experience

current

Project Manager

THE COPYWRITER CLUB

Focus on member experience, course and launch support. Leading multiple projects and launches, managing back-end operations and logistics.

current

Copywriter & Consumer Insights Specialist

NATASHA BLIMKIE CREATIVE

Copywriting and messaging strategist specializing in qualitative VoC & design research for online course creators.

Project /Client Manager

circle mortgage

Marketing Coordinator

remax

Production Manager

rogers publishing

Art & Design Coordinator

thomson carswell

Experience

current

Project Manager

THE COPYWRITER CLUB

Focus on member experience, course and launch support. Leading multiple projects and launches, managing back-end operations and logistics.

current

Copywriter & Consumer Insights Specialist

NATASHA BLIMKIE CREATIVE

Copywriting and messaging strategist specializing in qualitative VoC & design research for online course creators.

Project /Client Services Manager

circle mortgage

Marketing Coordinator

remax

Production Manager

rogers publishing

Art & Design Coordinator

thomson carswell
education

BA

Cultural Studies

York University, Toronto, ON

Post Grad Certificate

Multimedia Certificate

Humber College, Toronto, ON

education

BA

Cultural Studies

York University, Toronto, ON

Post Grad Certificate

Multimedia Certificate

Humber College, Toronto, ON

PROFESSIONAL DEVELOPMENT
additional training

Certification course offering updated customer research skills, processes and customer interview techniques.

A quiz-building and strategy course (to support customer acquisition, retention, and list growth initiatives). Course still in progress.

CopyHackers Copy School – from conversion copywriting OG, Jo Wiebe. 10X Funnels (in progress).

The Copywriter Club (a 5-month copywriting & business marketing intensive).

LinkedIn Learning

professional development
additional training

Certification course offering updated customer research skills, processes and customer interview techniques.

A quiz-building and strategy course (to support customer acquisition, retention, and list growth initiatives). Course still in progress.

CopyHackers Copy School – from conversion copywriting OG, Jo Wiebe. 10X Funnels (in progress).

The Copywriter Club (a 5-month copywriting & business marketing intensive).

LinkedIn Learning

Contact

I'm friendly and open to work!

Interested in connecting with an reliable, experienced professional who's fun to work with and a dab hand at Soduko and Wordle? Let's chat!